BCG and MIT Sloan Management Review launch report on the Business of Sustainability

Boston Consulting Group and MIT Sloan Management Review have reported on a survey into sustainability and business strategy. You can download the full 36 report here: http://www.bcg.com/documents/file29480.pdf

The Executive Summary draws the following conclusions:

• Sustainability is having an impact on the way that companies behave – 92% of respondents said their companies were addressing the issues in some way.
• Sustainability is a continuing focus, despite the downturn – only 25% said their commitment had decreased.
• The majority thought that their companies were not doing enough to exploit the opportunities and address the risks of sustainability – less than 30% had a clear business case.
• Some companies are aggressively addressing the issues and reaping the benefits.
• Those with experience of the issues had a much broader view of sustainability (and hence the opportunities and risks).
• The biggest drivers are legislation, consumers and employees.
• Sustainability will become increasingly important, as will the risks of doing nothing.

I found this report really thorough, well written and a great insight into the management psyche. Would be very interested in how others view the value of this paper.